Allison M. Peterson serves as the Executive Vice President, Chief Retail & Digital Officer at Carter's, Inc., a leading North American marketer of apparel for babies and young children. In her role, Peterson is responsible for overseeing the company's retail and digital strategies, ensuring a seamless and engaging shopping experience for customers across all channels. Her leadership has been instrumental in driving the company's omnichannel growth and enhancing its market position. Prior to joining Carter's, Inc., Peterson held several high-level positions in the retail industry, showcasing her expertise in driving sales and improving customer engagement. She has a proven track record of successfully implementing innovative retail strategies and digital initiatives that have significantly boosted the performance of the companies she has worked with. Peterson's strategic vision and deep understanding of consumer behavior have made her a valuable asset to Carter's, Inc., as the company continues to expand its reach and adapt to the evolving retail landscape. Under Peterson's guidance, Carter's, Inc. has seen notable improvements in its digital presence and retail operations. Her focus on integrating technology with traditional retail practices has led to enhanced customer experiences and increased brand loyalty. Peterson's contributions have not only helped the company achieve its business goals but have also positioned Carter's, Inc. as a leader in the children's apparel industry. Her dedication to excellence and innovation continues to drive the company's success in a competitive market.