EXP WORLD HOLDINGS INC (EXPI)
Sector: Real Estate
Sector: Real Estate
EXP WORLD HOLDINGS INC - Executive Compensation
Chief Marketing Officer, eXp Realty
Executive Compensation
Wendy Forsythe serves as Chief Marketing Officer for eXp Realty at EXP WORLD HOLDINGS INC., where she spearheads global marketing strategies for the world's largest residential real estate brokerage by agent count. With over two decades of experience in real estate marketing and innovation, Forsythe joined eXp Realty in 2018 after an illustrious 13-year tenure at Keller Williams Realty. There, she rose from Director of Public Relations to Senior Vice President of Marketing, pioneering digital tools, agent training platforms, and bold branding campaigns that fueled the company's explosive growth to over 100,000 agents worldwide. Under her leadership at Keller Williams, Forsythe launched groundbreaking initiatives like KWx, the industry's first online learning management system, and orchestrated high-impact events such as the annual Family Reunion conference, earning accolades including NAR's Marketing Excellence Award. At eXp Realty, she has transformed marketing in the cloud-based brokerage model, integrating virtual reality experiences in the eXp World metaverse, driving agent recruitment through data-driven campaigns, and elevating brand visibility via partnerships and influencer strategies. Her efforts have contributed to eXp's agent base surpassing 88,000 across 20+ countries. Forsythe's visionary approach emphasizes empowerment, technology, and community, positioning eXp Realty as a forward-thinking leader in proptech. A sought-after speaker at industry events like Inman Connect and NAR conferences, she continues to innovate marketing ecosystems that support agents' success in a dynamic real estate landscape.