Brad Bentley serves as Executive Vice President and President of NRG Consumer at NRG Energy, Inc., overseeing the company's retail energy operations that deliver electricity, natural gas, home services, and innovative solutions like EV charging to millions of residential and small business customers across key U.S. markets. In this role, he drives strategic growth, customer experience enhancements, and digital transformation initiatives, positioning NRG Consumer as a leader in the competitive deregulated energy landscape. With more than 25 years in the energy sector, Bentley's career trajectory includes pivotal leadership at Reliant Energy before joining NRG in 2006. He progressed through key roles such as Vice President of Marketing, President of Texas Retail, and President of Reliant, where he spearheaded market expansions, integrated major acquisitions like Direct Energy, and optimized operations to achieve multimillion-dollar cost savings and revenue growth. Under Bentley's stewardship, NRG Consumer has expanded its portfolio with sustainable offerings, including solar buyback programs and smart home integrations, resulting in record customer retention rates and industry-leading Net Promoter Scores. His visionary approach to blending traditional energy with emerging technologies has solidified NRG's position as an innovative consumer energy provider.