Brian Tilzer served as Chief Digital Analytics and Technology Officer at Best Buy Co., Inc., a multinational consumer electronics retailer, from May 2018 until July 2025. In his role at Best Buy Co., Inc., he led enterprise-wide digital, data, and AI transformation, building the platforms, capabilities, and operating models that drove measurable improvements in customer experience, revenue growth, and operational efficiency and scaled a leading retail business. He led technology strategy and operations across design, product management, engineering, data science, machine learning, and platform teams, including the company's technology center in Bangalore, India. Previously, he was Chief Digital Officer at CVS Health Corporation, a publicly traded healthcare and retail pharmacy company, from 2013 until 2018, where he built and scaled an enterprise-wide digital program to over 50 million active users. Prior to CVS Health, Mr. Tilzer was the Senior Vice President of Global eCommerce at Staples, where he led multi-channel digital strategies that materially expanded the company's digital revenue base. He has also held leadership roles at Accenture, serving retail and consumer businesses through technology, strategy development and transformation. Mr. Tilzer is a member of the Data and Trust Alliance, a cross-industry initiative advancing the ethical and effective use of AI in business, and the Wall Street Journal Board of Directors Council, a peer network of public company board directors. Mr. Tilzer holds a bachelor's degree from Tufts University and an MBA from the Wharton School.