Elizabeth Preis serves as Chief Marketing and Customer Officer at Victoria's Secret & Co., where she leads global marketing strategies, customer experience initiatives, loyalty programs, and digital transformation efforts. With over two decades of experience in consumer marketing, Preis brings a proven track record of driving brand growth and customer loyalty for iconic beauty and retail brands. She joined Victoria's Secret in 2021, playing a pivotal role in the company's evolution toward greater inclusivity, innovation, and customer-centricity amid its post-IPO rebranding. Prior to Victoria's Secret, Preis spent nearly a decade at Bath & Body Works, rising to Chief Marketing Officer in 2019. There, she spearheaded award-winning campaigns that fueled double-digit sales growth, expanded digital engagement, and solidified the brand's position as a leader in fragrance and body care. Her earlier career included key marketing leadership roles at Procter & Gamble, where she managed powerhouse brands like Olay and Old Spice, and at Ulta Beauty as Vice President of Marketing Strategy, honing her expertise in data-driven personalization and omnichannel retail. Under Preis's guidance, Victoria's Secret has revitalized its marketing narrative, launching inclusive campaigns such as the VS Collective and enhancing loyalty through the Love Cloud rewards program. Her strategic vision has contributed to improved customer satisfaction scores and accelerated e-commerce growth, positioning the brand for sustained relevance in a competitive lingerie and beauty landscape.